◆Mouse Design

Design Luggage Products Your Customers Actually Want To Buy◆

We help established brands and startups create luggage products that balance usability, durability, manufacturing reality and commercial success.
From premium travel luggage, commuter bags and lifestyle accessories through to technical climbing packs, expedition equipment and waterproof outdoor carry systems.

Mouse combines industrial design, soft goods expertise with hands on product development to create products that perform, resonate with customers and stand out in the market.

We solve the difficult challenges that sit between concept, usability and manufacture. Balancing durability, comfort, materials, weight, protection, construction, aesthetics and cost to create luggage products that work at every level of the market.

Whether you’re developing an affordable everyday bag, a premium designer product or highly technical equipment for demanding environments, we help turn ambitious ideas into production ready products designed with real users, manufacturing realities and commercial success in mind.

Free initial consultation. No pressure. Just practical advice on your product, development process and next steps.

Trusted by leading outdoor & sports brands

20+ years product design experience | Award Winning Design | Products sold and used worldwide | Concept → Prototype → Production.

Your customers expect more from luggage and bags than ever before.

Products need to feel lighter, stronger, more comfortable, more durable and more thoughtfully designed

 

All whilst meeting manufacturing targets, price points and brand expectations.

 

Whether it’s a premium travel suitcase, an everyday commuter bag or a highly technical expedition pack, every detail matters. Materials, ergonomics, access, protection, weight, construction and aesthetics all need to work together seamlessly.

 

That’s where many products begin to fall apart.

◆ What we do
Common Challenges We Help Solve
The best luggage products don’t happen by accident.

They come from understanding how users behave, how products are manufactured and how design decisions affect performance, durability, cost and brand perception.

Mouse helps bring all of those elements together into products that work commercially and in the real world.

Every project is tailored to your exact product, customers, and commercial goals. Talk to us to find out how.
Travel Luggage
Services included
Suitcases, carry-on products, wheeled luggage and modular travel systems designed around durability, usability and customer experience.
Everyday & Work Bags
Services included
Commuter bags, office carry, backpacks, tote bags and everyday products balancing functionality, comfort, style and cost-efficiency.
Technical Outdoor Packs
Services included
Climbing packs, expedition systems, mountaineering bags and performance outdoor equipment developed for demanding environments and specialist use.
Waterproof & Protective Systems
Services included
Waterproof bags, protective transport products and equipment storage solutions designed to safeguard valuable gear in harsh conditions.
Lifestyle & Designer Bags
Services included
Fashion-led bags and premium lifestyle products developed with strong visual identity, user connection and refined material detailing.
Sports & Equipment Carry
Services included
Specialist carry systems and transport solutions for sports equipment, events, travel and technical products.
Product Range Development
Services included
Helping brands build cohesive luggage families and product ecosystems with consistent design language and shared components.
Existing Product Improvement
Services included
Improving usability, comfort, aesthetics, durability, manufacturability and customer perception across existing luggage products.

From affordable everyday products through to highly technical expedition equipment, we help create luggage solutions that balance performance, usability, manufacturability and commercial appeal.

Built Around Your Customers, Not Gimmicks.

We don’t just design products. We design solutions that work in the real world.

 

  • Deep understanding of outdoor performance requirements.
  • Focus on usability, durability, and real world conditions.
  • Balance of innovation and manufacturability.
  • Experience taking products from concept through to production.
For 25 years, we've ignited brands, built game changing products, and driven revenue. Book a free consultation to see how we can revolutionise your next idea.
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Proven results for outdoor and product brands.

Some examples of how we’ve helped brands innovate, refine their products, and create solutions that perform better and resonate with their customers.

User driven, brand led design

Designing luggage with strong identity and user connection

 

Challenge

Develop products that not only function beautifully in everyday life, but also create a strong emotional connection with users while capturing the distinctive identity of the We The Free brand.

What we did

We applied a user-led design approach, combining industrial design, materials expertise and detailed product development to create lifestyle bags and accessories that balance usability, durability and strong brand expression.

Outcome

A refined product direction that strengthens customer connection and brand differentiation. Demonstrating how thoughtful, experience-driven design can transform everyday products into meaningful brand experiences.

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Product Innovation & Performance Design

Designing rugged transport solutions for demanding outdoor and expedition environments

 

Challenge

Create a highly durable transport and storage solution capable of protecting equipment in harsh outdoor, expedition and travel conditions. The product needed to withstand heavy use, rough handling and unpredictable environments whilst remaining practical, lightweight and easy to use.

What we did

We applied a user-led design process to understand how equipment is transported, stored and handled in real-world outdoor environments. Combining robust materials, functional detailing and refined construction methods, we developed a rugged bag system focused on durability, usability and long-term reliability.

Outcome

A hard-wearing transport solution designed to perform in demanding conditions whilst delivering a strong balance of protection, practicality and user experience. Showing how thoughtful product design can elevate utility products through intelligent detailing and real-world performance.

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High-Performance Product Innovation

Designing protective transport solutions for elite adaptive sports equipment

 

Challenge

Develop a robust yet practical flight case capable of protecting high-value sports wheelchairs during international travel and competition. The solution needed to withstand demanding transport conditions whilst remaining easy for athletes and support teams to handle and use.

What we did

We worked closely with users to understand the challenges athletes face when transporting specialist equipment through airports, vehicles and event logistics. Combining structural design, materials expertise and user-led problem solving, we developed a protective case solution focused on durability, usability and efficient handling without compromising protection.

Outcome

A highly functional transport solution that improves protection, usability and peace of mind for athletes travelling with essential sports equipment. Demonstrating how thoughtful, user-centred design can solve complex real-world challenges in high-performance environments.

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How we acheive results
  • 0 1
    Discover
    Understand your product, market, and goals
  • 0 2
    Design
    Develop and validate concepts
  • 0 3
    Develop
    Prototype and refine
  • 0 4
    Deliver
    Deliver production-ready solutions
Why Mouse?

Why Leading Brands Choose Mouse

 

  • Proven experience in outdoor and performance products.
  • Focus on real-world performance, not just design.
  • Ability to solve complex product challenges.
  • End-to-end capability from idea to production.

Tell us about your project and we’ll let you know how we can help.

 

No obligation, just a straightforward conversation. Trusted by leading outdoor and performance brands From concept through to production.

 

We’ll review your project and get back to you within 1–2 working days. Everything you share is confidential and if you’d prefer to arrange an NDA, No problem. Drop use mail and we’ll send you one right across. talk@mouse.design

 

You’ll be speaking directly with our senior design team. We’ll quickly let you know if we’re the right fit and if not, we’ll point you in the right direction.

Let’s Talk About Your Next Product

    What People Are Saying
    "Mouse is one of a kind. They have been complete game-changers for our business. We talked to no less than 100 product development firms in the U.S. and Europe over a 5-month period before finding Mouse. No other firm had the knowledge and experience to take on our project."
    "…this mountain bike is distinguished by its ease of grip. Although equipped with aggressive geometry, this Savage is anything but an extreme all-mountain (bike). The balance between stability and manoeuvrability is perfectly adjusted, the pedalling position is neutral. Whether uphill or downhill, you feel good on this mountain bike."
    "Mouse were professional in all our interactions with them. Specifically, they showed exceptional communication and the ability to keep to a timeline. "
    "Working with Mouse Design has been a great experience from start to finish. From prototype to finished product their knowledge and experience of design and materials has proved invaluable in taking the travel case into final design and production."
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