Range of down sleeping bags
- Creation of a new range of down sleeping bags to compete with RAB for market share.
- Price and performance were the two driving factors with this range of 4 down sleeping bags.
- A full range from 2-4 season bags were created selecting the correct down fill and ratios to ensure warmth, packability and price point.
- Three rounds of prototypes were completed to get to a final range sign off, working with Far East production facilities.